Seller Services

As a result of continual training and experience, my clients experience higher sales prices in lower than average marketing times with minimal inconvenience.

My primary goal is not to list your property for sale. My goal is to sell your property.

To that end, there are three goals:

  1. Market your property to the widest audience possible and specifically to target the right buyers represented by the best and most qualified buyer agents.
  2. To get you the highest price and best terms the market will permit.
  3. And to do all of that in the least amount of time and with minimal inconvenience to you.

Quite, frankly, any agent can list your property for sale. That is easy. Not every agent can sell your property and provide you with the highest calibre of service and representation that you deserve and expect.
REAL ESTATE IS NOT A HOBBY FOR ME. IT IS MY PASSION.

Selecting a Listing Agent

The selection of a listing agent is the most important decision in the marketing of residential real estate. The second most important decision is price.

The decisions regarding "which agent' and "which price" should be separate decisions.

The number one mistake made by sellers is to hire the agent who told them the highest recommended asking price. Often this results in an improperly priced house marketed by the agent who's least qualified to achieve that price.

Choose your agent based on performance and qualifications. While buyers choose homes based on location, location, location; sellers should hire their agents based on reputation, reputation, reputation.
SELLERS - Learn the true value of your home in today's market
Estimating the value of residential real estate is art, skill, experience and expertise. It is not a science and there is no perfect formula. The value of every home is unique just as the people who reside there. Buying a home is an emotional decision which is justified by logic.
Request a FREE Home Value Report

To determine the marketing value of your home, I will compare your home to: Request a FREE Market Analysis of your property

  • Home Actively For Sale
  • Homes That Have Sold
  • Homes That Did Not Sell

The pricing of homes that are active on the market may or may not be an accurate predictor of value.

Homes that have sold and closed represent an indication of market value and that market data cannot be ignored. In fact, it is the sole basis on which lenders' appraisers estimate value for mortgages.

If you are seriously contemplating selling your home, I will appreciate the opportunity to meet you and complete a full market analysis. This analysis will compare your home to the homes that are actively for sale on the market and more importantly to the comparable homes that have been sold.

In addition, I will provide you with a unique marketing and action plan designed to maximize the full price potential of your property.  If you are ready to get started, contact me today
Ed's Success Strategies for Sellers

Selling a home in shifting and unpredictable markets requires genuine skill and talent. Placing a sign in the yard and putting the home in the Multiple Listing Service is simply not enough.

Today's Realtor must posess & display these critical skill-sets:

  • Tech Savvy
  • People-centric
  • Skilled negotiator
  • Product and pricing expert
  • Marketing insight
  • Process Mapping
PLUS THE MOST CRITICAL SKILL NEEDED
Bullet Proof The Deal All The Way To Closing
Getting an offer on the property is great but an offer in itself does not equal cash on the table. Successful sales means the offer has to survive inspections, the purchase & sale negotiation, repairs, legal & mortgage contingencies, and unexpected surprises.
That is where Ed's experience and talent matter most. Ed understands the process, the players and the product. The result:
Solid Seller Representation, Informed Guidance and a Smooth Process.